Social Media and Digital Strategy: I’m an experienced social media and digital strategist and content creator with a demonstrated history of creating impactful and engaging content that connects with fans on a personal level in the entertainment space. I’ve had a personal hand in launching and growing the social and digital footprints for over 40 original MTV and MTV2 shows, including TRL, Wild ‘N Out, Faking It, Girl Code, True Life, Awkward, Fantasy Factory, Ridiculousness, and the Teen Mom franchises.
Video: I’m a content creator with a bubbly personality and a passion for all things entertainment. I’ve been making weekly YouTube videos about pop culture, including reviews, celebrity interviews, and more, since 2014. I also hosted a web series for MTV’s Faking It and have been featured in videos for MTV and Glamour. For more of my videos, you can check out youtube.com/kaymaldo.
Writing: I’ve written about everything in the entertainment space from television reviews to red carpet events to conducting celebrity interviews. My writing has been featured on TheCelebrityCafe.com, MicahJesse.com, Marvel, TeenNick, Long Island Report, Pulse Magazine, Fan TV, MTV’s Remote Control Blog, ThatCheapBitch.com, and TRL.
Photography: Capturing content is a big part of the social and digital strategies implemented at MTV. Known by my co-workers as the “content capture queen,” I’ve captured photos, boomerangs, and social-first videos, as well as executed creative Instagram Story and Snapchat shoots and takeovers, with talent on numerous occasions. I’ve gathered content at video shoots and live events for shows including Catfish, Faking It, Awkward, Ridiculousness, Wild ‘N Out, Wild ‘N Out Live, Summer in the City, 90s House, TRL, and the MTV Video Music Awards, just to name a few.
Audio: During my time at Hofstra University, I was an active member of the radio station WRHU 88.7 FM. I DJ’ed and engineered various music formats, wrote and delivered traffic, weather, and entertainment reports, and anchored the evening newscast Newsline. I also co-hosted the morning show Hofstra’s Morning Wake-Up Call. While doing an internship at Marvel, I edited and contributed to their podcast This Week In Marvel.